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Tue,May 15,2012
23 Iyyar 5772
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Brand of the Jews
Friday May 04, 2012
Imagine this: It’s Wednesday, Nov. 7th 2012 and Mitt Romney just lost the election. Since he ain’t goin’ to Disneyworld, what should he be thinking? What went wrong?
One big word jumps to mind — branding. Brands stand for something and Mr. Romney never gave a clear, consistent brand message. He was, from the outset, defined as being inconsistent.
This week President Obama launched a new 7:17 minute...
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Monday Apr 23, 2012
Flotillas. Flytillas. Israel Apartheid Week. BDS. And now, hunger strikes.
These are not the traditional, violent tools used for decades by Yasser Arafat and his brutal band of terrorists.
Rather, by surreptitiously disguising behind Mahatma Gandhi and Martin Luther King’s non-violent methods of social protest, the methods of these pro–Palestinian activists have morphed.
Having been painted as violent...
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Tuesday Apr 17, 2012
(Courtesy of Univerisity of Nebraska Press)
Because of its sizeable Jewish population prior to WWII, the Jewish community of Vilnius, Lithuania (now vanished) was once called the “Jerusalem of the North.” Indeed, the United States Holocaust Museum reports that before the war the Jewish population of Lithuania was 160,000.
Yet unlike Western European countries that were liberated, the incorporation of...
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Monday Apr 09, 2012
(Cast of Mad Men courtesy of Reuters)
To peer back in time via AMC’s hit show “Mad Men” is like gazing into an old GAF Viewmaster. The advertising world it nostalgically depicts, often referred to as the “creative revolution,” is frozen in a Purgatorial time warp. Each cultural meme of the show – from the Brylcreemed hair to the mod clothes donned by Don Draper – is a still frame with a Technicolor...
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Thursday Mar 29, 2012
Jalaa Marey / Reuters
The intent of this Friday’s impending “Global March to Jerusalem”, like the goal of the IHH flotilla and last year’s “Nakba” protests is none other than provocation.
By surreptitiously camouflaging their ulterior purpose, by basterdizing Gandhi and MLK’s non-violent means of social protest, they in turn hide behind a mask of social justice. Their true...
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About This Blog
Writer, adman, PR pro & martial arts maven, Abe Novick examines Judaism through the lens of pop culture. A contributor to JPost since 1995, he is...
Writer, adman, PR pro & martial arts maven, Abe Novick examines Judaism through the lens of pop culture. A contributor to JPost since 1995, he is President & Owner of AbeBuzz.com.
